Product Number: #1200

Description: Plush Big Paw Bear with Shirt

Industry: Insurance

What it was purchased for: Insurance is a product/Service that most end users or targets do not like to talk about. It is a necessary evil for most people. To most people this means that they need to spend money for insurance on what they may never get a return on their investment. In general, Plush is an instant gratification category. Give someone a teddy bear and you will see that it puts a smile on anyone’s face immediately. OR, long enough to break the ice to chat about the service, in this case insurance, that a company is trying to sell to customers.

How it was distributed: The referral process is huge in the insurance agency. So this top 5 Insurance Company gives away a set of teddy bears on the day of signing the documents for whatever insurance plan that a family signs up for. Walk into any branch location, sign up for the New Homeowner’s policy and receive a free teddy bear, hence softening the perception of insurance and most importantly putting a smile on the face of the new policy holder.

Result or ROI: The Franchisee offices continue to reorder the teddy bear because insurance is a very tough sell in today’s world, and new customers are walking out with a smile on their face. The gifts have enabled the agents to build a rapport and work on future referrals. Now they are not just the insurance agent, but leave customers with a positive image and a feeling of friendship.

Product Number: #3071

Description: Small Hit Sports Pack

Industry: Insurance

What it was purchased for: A mid-sized insurance agency launched a community outreach initiative focused on financial literacy for teens and young adults. As part of their workshop series at local high schools and college campuses, they selected the #3071 Small Hit Sports Pack to use as a giveaway that could hold educational materials, branded flyers, and promotional items. The bag was chosen for its affordability, lightweight design, and daily utility for students.

How it was distributed: Each participant in the financial literacy sessions received a Sports Pack upon check-in, pre-stuffed with brochures, branded pens, budgeting worksheets, and event-exclusive swag. Bags were also given out at career fairs and local youth-focused events throughout the year.

Result or ROI: The campaign generated strong community engagement and brand visibility, with many students continuing to use the bags well after the events. The program helped the agency build trust with younger demographics and led to new partnerships with local schools. The positive feedback encouraged the agency to roll out a similar campaign for adults using a larger tote item for future seminars.

Product Number: #5892

Description: 20 Oz. Poly-Clear™ Fitness Bottle With Super Sipper Lid

Industry: Insurance

What it was purchased for: A national insurance provider wanted a health-focused promotional item to support its employee wellness program and align with its “Healthy Habits, Healthy Finances” campaign. They selected the #5892 Poly-Clear™ Fitness Bottle for its sleek, durable design and BPA-free material, making it ideal for both office and fitness use. The bottles were customized with the company logo and the campaign slogan to reinforce the connection between physical and financial wellness.

How it was distributed: The bottles were distributed to employees as part of the internal wellness challenge kickoff. They were also used as giveaway items at local charity walks, community fitness events, and client appreciation days. Some regional offices included them in onboarding kits for new clients enrolling in health and life insurance plans.

Result or ROI: The initiative boosted employee participation in the wellness challenge by 25% compared to the previous year. Externally, the branded bottles helped position the company as an advocate for healthy lifestyles, leading to increased brand recognition in local communities. Due to strong engagement and positive feedback, the company plans to expand the campaign next year using additional branded fitness accessories.